Posted on June 3rd, 2015 by Brett
It makes no sense to spend $1000+ a month on advertising to send people to a website that makes them say “Nah, this ain’t the builder for me…” That’s why you should use our “Website Conversion Calculator.” It looks at a grand total of FIVE key factors that will determine 90% of your websites success. In less than 5 minutes, you’ll know whether you’ve got a website problem that’s affecting your ability to convert leads and sell more pools.
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Posted on June 1st, 2015 by Brett
Yes, Google is punishing websites that are not “mobile friendly”, but THERE’S NO NEED TO PANIC. “Mobilegeddon” is NOT the end of the world. Making your website “mobile-friendly” is still absolutely the right thing to do. But so is “making sure you’ve got good content.” Because an uncompelling, platitude-filled website won’t persuade or impress anyone, including Google. Neither will a website that is clunky or hard to navigate – mobile or otherwise.
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Posted on April 21st, 2015 by Brett
On April 21, 2015, Google will PUNISH websites that are not “mobile-friendly.” By Brett Lloyd Abbott, MYM Austin Inc. I have a lot of respect for Google. They’ve used their primary goal of “give people the best search results possible” to achieve their secondary goal, which is to make billions and billions of dollars. Congratulations, […]
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Posted on March 10th, 2015 by Brett
Here’s a great way to get good online reviews from your happy customers.
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Posted on February 9th, 2015 by Brett
Here’s an SEO Secret that ANYONE can use… By Brett Lloyd Abbott, MYM Austin Inc. As I said way back in 2013, search engine optimization is getting harder and harder. The so-called “secret techniques” of getting ranked on page 1 have become increasingly vague and nebulous, and results have been less predictable and less reliable. […]
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Posted on February 3rd, 2015 by Brett
Marketing Advice for Pool Builders in 2015… By Brett Lloyd Abbott, MYM Austin Inc. At the first of every year, I like to share with you my observations and recommendations of “what’s happening” in the world of marketing, and “what you should focus on” in 2015. We have an interesting mixture of trends going on […]
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Posted on January 30th, 2015 by Brett
Announcing Our New “Everything Included” Website System… By Brett Lloyd Abbott, MYM Austin Inc. I’m pleased to announce that we’ve just implemented a brand-new cutting-edge website / sales / business management system that combines pretty much EVERYTHING you could ever hope for in a single low-cost package. Effective immediately, you can now get ALL of […]
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Posted on October 23rd, 2014 by Brett
“How To Convince Homeowners to Choose YOU” By Brett Lloyd Abbott, MYM Austin Inc. In my first two videos, I pointed out that it’s best if you “Don’t try to do everything,” and I then encouraged you to “Think Like a Homeowner” so that you spend your marketing $$ wisely. ” With THIS short video, I […]
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Posted on October 17th, 2014 by Brett
I think it’s fitting that we’re now talking about “converting prospects into buyers,” because if all of these marketing efforts don’t eventually result in CASH IN YOUR POCKET, then we’ve both been wasting our time. So let’s talk about some relatively small yet powerful things you can do that will have a definite positive impact on your closing ratios. Let’s talk about…
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Posted on October 6th, 2014 by Brett
Secret #6 of Pool Builder Marketing: “How to Get the Best Leads of All…” By Brett Lloyd Abbott, MYM Austin Inc. We’ve covered 5 of the “7 Crucial Marketing Secrets Every Pool Builder Should Know.” Namely: Buying a Swimming Pool Is a Big Deal. To the Average Homeowner, You Look Just like Everyone Else. Your […]
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