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On April 21, 2015, Google will PUNISH websites that are not “mobile-friendly.” By Brett Lloyd Abbott, MYM Austin Inc. I have a lot of respect for Google. They’ve used their primary goal of “give people the best search results possible” to achieve their secondary goal, which is to make billions and billions of dollars. Congratulations, […]
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Here’s an SEO Secret that ANYONE can use… By Brett Lloyd Abbott, MYM Austin Inc. As I said way back in 2013, search engine optimization is getting harder and harder. The so-called “secret techniques” of getting ranked on page 1 have become increasingly vague and nebulous, and results have been less predictable and less reliable. […]
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Marketing Advice for Pool Builders in 2015… By Brett Lloyd Abbott, MYM Austin Inc. At the first of every year, I like to share with you my observations and recommendations of “what’s happening” in the world of marketing, and “what you should focus on” in 2015. We have an interesting mixture of trends going on […]
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Are YOU running Pay-Per-Click Ads? Or THINKING About IT? Then you need to know these SECRET TRICKS used by SUCCESSFUL PPC Experts… By Brett Lloyd Abbott, MYM Austin Inc. Three and a half years ago, I gave you some SEO and PPC advice that was PERFECTLY ACCURATE at the time, but is now WOEFULLY MISLEADING […]
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Here are those FREE online directories I promised could boost your online presence… By Brett Lloyd Abbott, Pool Builder Marketing LLC. In my last couple of e-mails on “The 7 Crucial Marketing Secrets Every Pool Builder Should Know,” I kept promising I would send you a list of “OTHER free online directories you should take […]
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Secret #4 of Pool Builder Marketing: Social Media CAN Help You… But You’re Probably Doing It Wrong. By Brett Lloyd Abbott, MYM Austin Inc. Over the last few weeks, we’ve talked about the first three of The 7 Crucial Marketing Secrets Every Pool Builder should know. Namely: Buying a Swimming Pool Is a Big Deal. […]
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Secret #3 of Pool Builder Marketing: Your Online Image Is More Important Than You Think. By Brett Lloyd Abbott, MYM Austin Inc. In the last 2 weeks, we’ve discussed and acknowledged that “Buying a pool is a big deal“ and “Until you demonstrate otherwise, you look like everyone else.” Nice concepts, but not many “actionable items” […]
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Last week I announced a FREE WEBINAR with Joseph Christoforo, a PPC and SEO expert who works exclusively in the pool industry. I can confidently state it was an OUTSTANDING webinar, loaded with excellent “insider tips” on “How to succeed with Google.” Here’s a “Cliff’s Notes” version of what we covered…
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Excellent “crash course” on how to improve your search engine optimization, and how to run a proper Pay per Click program that provides maximum return on investment. Includes specifics on Google’s latest update: Penguin 2.0.
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A few more gifts, goodies and “best of” marketing advice for you…. By Brett Lloyd Abbott, MYM Austin Inc. Well, if you were one of the 237 people that checked out the “productivity video” I recommended last Friday, I hope you enjoyed it. Because it got me in BIG TROUBLE I sent that e-mail mid-day Friday, […]
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