How To Get GOOD Online Reviews
Posted on March 10th, 2015 by Brett
Here’s a great way to get good online reviews from your happy customers.
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Here’s an SEO Secret ANYONE can use…
Posted on February 9th, 2015 by Brett
Here’s an SEO Secret that ANYONE can use… By Brett Lloyd Abbott, MYM Austin Inc. As I said way back in 2013, search engine optimization is getting harder and harder. The so-called “secret techniques” of getting ranked on page 1 have become increasingly vague and nebulous, and results have been less predictable and less reliable. […]
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Marketing Advice for Pool Builders – 2015
Posted on February 3rd, 2015 by Brett
Marketing Advice for Pool Builders in 2015… By Brett Lloyd Abbott, MYM Austin Inc. At the first of every year, I like to share with you my observations and recommendations of “what’s happening” in the world of marketing, and “what you should focus on” in 2015. We have an interesting mixture of trends going on […]
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Announcing Our New “Everything Included” Website System…
Posted on January 30th, 2015 by Brett
Announcing Our New “Everything Included” Website System… By Brett Lloyd Abbott, MYM Austin Inc. I’m pleased to announce that we’ve just implemented a brand-new cutting-edge website / sales / business management system that combines pretty much EVERYTHING you could ever hope for in a single low-cost package. Effective immediately, you can now get ALL of […]
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Predictions for 2015, based on the 2014 Pool Spa Patio show…
Posted on January 29th, 2015 by Brett
Predictions for 2015, based on the 2014 Pool Spa Patio show… By Brett Lloyd Abbott, MYM Austin Inc. This may be the easiest newsletter I’ve written in a while. After every International Pool / Spa / Patio show, I write a summary of what I sense is “the pulse of our industry.” Over the years […]
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Pool Builder Marketing Secret #7: Convert more prospects into buyers
Posted on October 17th, 2014 by Brett
I think it’s fitting that we’re now talking about “converting prospects into buyers,” because if all of these marketing efforts don’t eventually result in CASH IN YOUR POCKET, then we’ve both been wasting our time. So let’s talk about some relatively small yet powerful things you can do that will have a definite positive impact on your closing ratios. Let’s talk about…
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Pool Builder Marketing Secret #6: Referrals are the Best Leads of All
Posted on October 6th, 2014 by Brett
Secret #6 of Pool Builder Marketing: “How to Get the Best Leads of All…” By Brett Lloyd Abbott, MYM Austin Inc. We’ve covered 5 of the “7 Crucial Marketing Secrets Every Pool Builder Should Know.” Namely: Buying a Swimming Pool Is a Big Deal. To the Average Homeowner, You Look Just like Everyone Else. Your […]
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Pool Builder Marketing Secret #5: Nurture Prospects to Buy from YOU
Posted on September 26th, 2014 by Brett
Today we’re going to talk about what is, in my opinion, the single most powerful marketing secret you could ever hope to harness. It is also – paradoxically – either the BEST KEPT or WORST EXECUTED secret of marketing. Because even though it’s kind of a no-brainer, “DUH, that’s a good idea” concept, almost NOBODY does it. Which, by the way, is one of the reasons it’s so powerful. I’m referring to the simple concept of FOLLOW-UP.
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VIDEO: THINK like a HOMEOWNER
Posted on September 24th, 2014 by Brett
MYM Pool Builder Video Newsletter #2: “Think Like a Homeowner” By Brett Lloyd Abbott, MYM Austin Inc. Last week, I suggested you “Don’t try to do everything,” because often times the advice you are given is self-serving, and not in your best interest. THIS WEEK, I help you “get inside the head” of your typical […]
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For ANYONE running Pay-Per-Click Ads
Posted on July 1st, 2014 by Brett
Are YOU running Pay-Per-Click Ads? Or THINKING About IT? Then you need to know these SECRET TRICKS used by SUCCESSFUL PPC Experts… By Brett Lloyd Abbott, MYM Austin Inc. Three and a half years ago, I gave you some SEO and PPC advice that was PERFECTLY ACCURATE at the time, but is now WOEFULLY MISLEADING […]
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