Call 877-634-8787 for Expert Marketing Help with your Pool Business.
My comments from the 2016 Pool/Spa/Patio show… Before I offer any of my own observations, let me share with you a comment from one of my clients who attended the 2016 International Pool Spa Patio Expo, because I think this says it all: “I found at least 10 new products or ideas that could let […]
No Comments »
Filed under: Newsletters
Are you attending the 2016 International Pool, Spa, Patio EXPO in New Orleans this week? Then stop by Booth 539 and say HELLO! My wife Naomi and I are usually busy teaching classes at the IPSPE, but THIS year we chose to host a BOOTH on the convention floor instead. So if you’re headed to […]
No Comments »
Filed under: Newsletters
Who would’ve thought that ONLINE REVIEWS would be more important than CAPABILITIES, REPUTATION & EXPERIENCE? By Brett Lloyd Abbott, MYM Austin Inc. About a year ago, I wrote about a trend we were seeing, that online reviews had become “the nitroglycerin of online marketing.” They were now extremely powerful, which meant they could be VERY […]
No Comments »
Filed under: Newsletters
FINALLY – An EASY way to “Be Friends” and “Play Nice” with Google… By Brett Lloyd Abbott, MYM Austin Inc. The running joke (in the Internet marketing world) is that the “g” in the Google+ logo stands for “ghost town.” But you shouldn’t say that out loud, because – despite the painful accuracy of the […]
No Comments »
Filed under: Newsletters
Here’s a great way to get good online reviews from your happy customers.
No Comments »
Filed under: Newsletters
Here’s an SEO Secret that ANYONE can use… By Brett Lloyd Abbott, MYM Austin Inc. As I said way back in 2013, search engine optimization is getting harder and harder. The so-called “secret techniques” of getting ranked on page 1 have become increasingly vague and nebulous, and results have been less predictable and less reliable. […]
No Comments »
Filed under: Newsletters
Marketing Advice for Pool Builders in 2015… By Brett Lloyd Abbott, MYM Austin Inc. At the first of every year, I like to share with you my observations and recommendations of “what’s happening” in the world of marketing, and “what you should focus on” in 2015. We have an interesting mixture of trends going on […]
No Comments »
Filed under: Newsletters
Excellent “crash course” on how to improve your search engine optimization, and how to run a proper Pay per Click program that provides maximum return on investment. Includes specifics on Google’s latest update: Penguin 2.0.
No Comments »
Filed under: Newsletters
The “Plus” Side of Google+ (How “Google+ Local” can help you sell more pools…) By Brett Lloyd Abbott, MYM Austin Inc. Continuing with my updates on the newest and best Social Media for pool builders, here’s another “no-brainer” social medium that EVERY pool builder should begin utilizing IMMEDIATELY. “Google+ Local” is a “Wow, why didn’t […]
No Comments »
Filed under: Newsletters
I love Angie. And you should too. (Because Angie will help you sell more pools!) By Brett Lloyd Abbott, MYM Austin Inc. As I mentioned in my post last week, Angie’s List is a tragically-overlooked and underutilized opportunity for powerful “Word-Of-Mouth-Gone-Digital” referrals. If you’re not already on Angie’s List, you should stop what you’re doing […]
No Comments »
Filed under: Newsletters
