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Here are my latest, greatest marketing recommendations for 2017… By Brett Lloyd Abbott, MYM Austin Inc. Isn’t it a relief to have the United States 2016 election year behind us? Now we can focus on what REALLY matters, which is making more money and selling more swimming pools. And fortunately, the rules haven’t changed a […]
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My comments from the 2016 Pool/Spa/Patio show… Before I offer any of my own observations, let me share with you a comment from one of my clients who attended the 2016 International Pool Spa Patio Expo, because I think this says it all: “I found at least 10 new products or ideas that could let […]
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Are you attending the 2016 International Pool, Spa, Patio EXPO in New Orleans this week? Then stop by Booth 539 and say HELLO! My wife Naomi and I are usually busy teaching classes at the IPSPE, but THIS year we chose to host a BOOTH on the convention floor instead. So if you’re headed to […]
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Who would’ve thought that ONLINE REVIEWS would be more important than CAPABILITIES, REPUTATION & EXPERIENCE? By Brett Lloyd Abbott, MYM Austin Inc. About a year ago, I wrote about a trend we were seeing, that online reviews had become “the nitroglycerin of online marketing.” They were now extremely powerful, which meant they could be VERY […]
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How to Take Better Pool Photos… (And how a Drone can help.) By Brett Lloyd Abbott, MYM Austin Inc. As I mentioned last year in “Secret #7 of Pool Builder Marketing” (“How to convert more Pool Prospects into BUYERS”), photographs play a HUGE role in your ability to sell more pools. I specifically said: The […]
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A few more gifts, goodies and “best of” marketing advice for you…. By Brett Lloyd Abbott, MYM Austin Inc. Well, if you were one of the 237 people that checked out the “productivity video” I recommended last Friday, I hope you enjoyed it. Because it got me in BIG TROUBLE I sent that e-mail mid-day Friday, […]
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“7 Peak Productivity Practices” Video My little gift to you…. By Brett Lloyd Abbott, MYM Austin Inc. I stumbled across this amazing video from a gentleman named Dean Jackson, and I think has the potential to change your life. (And I promise, I’m not blowing any marketing hype or crapola here, because I’m not […]
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